MarketMan costs from €199 per month and is designed for medium to large hospitality businesses with 5-50 locations. For independent restaurants with 1-3 locations, this is often too extensive and expensive. In this article we compare MarketMan with alternatives such as KitchenNmbrs.
MarketMan pricing and target audience
MarketMan is comprehensive hospitality software that targets larger businesses with complex purchasing and inventory needs.
💡 Example MarketMan pricing:
- Starter: €199/month for 1 location
- Professional: €299/month for multiple locations
- Enterprise: €499+ per month for chains
Plus implementation costs and training.
What businesses is MarketMan designed for?
MarketMan targets:
- Hospitality chains: 5-50 locations with central management
- Hotels: With complex F&B operations
- Catering companies: With large volumes and many suppliers
- Franchises: With standardized purchasing
The software offers extensive capabilities for inventory management, supplier management, and multi-location reporting.
⚠️ Note:
MarketMan often requires months of implementation and training. For small restaurants this can be overwhelming.
MarketMan vs KitchenNmbrs comparison
Both systems help with food cost calculation, but are designed for different target audiences:
💡 Comparison:
MarketMan:
- From €199/month
- For 5+ locations
- Complex implementation
- Extensive inventory module
KitchenNmbrs:
- From €24.99/month
- For 1-5 locations
- Ready to use immediately
- Focus on food cost and HACCP
When MarketMan makes more sense
MarketMan is the better choice if you:
- Run a chain with 5+ locations
- Have complex inventory flows
- Purchase centrally for multiple locations
- Have budget for extensive implementation
When KitchenNmbrs makes more sense
KitchenNmbrs is more practical for independent hospitality businesses that:
- Have 1-3 locations
- Mainly want control over food cost
- Want to start immediately without long implementation
- Are budget-conscious
💡 Cost calculation example per year:
Restaurant with 2 locations:
- MarketMan: €299 × 12 = €3,588/year
- KitchenNmbrs: €24.99 × 12 = €299.88/year
Difference: €3,288 per year
Other alternatives to MarketMan
Besides KitchenNmbrs, there are more alternatives depending on your business size:
- Apicbase: For chains, from €300/month
- Horeko: For medium-sized businesses, €150-250/month
- Excel: Free but time-consuming and error-prone
- Local software: Often cheaper but less functionality
Compare yourself?
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Start free trial →How do you choose between MarketMan and alternatives?
Determine your business size and complexity
Count your locations and check if you purchase centrally. With 5+ locations with central purchasing, MarketMan fits better. With 1-3 locations, simpler alternatives make more sense.
Calculate total costs per year
Add up software, implementation, training, and maintenance. MarketMan often costs €3,000-6,000 per year all-in. Compare this with your expected savings.
Test alternatives with free trials
Try cheaper alternatives like KitchenNmbrs first (3 days free). Often these cover 80% of your needs for 10% of the cost of MarketMan.
✨ Pro tip
Always test cheaper alternatives first before investing in expensive software like MarketMan. Often you need 80% of the functionality for 10% of the price.
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Frequently asked questions
Is MarketMan worth the money for a small restaurant?
For restaurants with 1-3 locations, MarketMan is usually too expensive and complex. Alternatives like KitchenNmbrs offer comparable food cost calculation for a fraction of the price.
Can I try MarketMan for free?
MarketMan offers a demo, but no full free trial. You usually have to have a sales conversation to get access to the software.
What are the hidden costs of MarketMan?
Besides monthly costs, there are often implementation costs (€2,000-5,000), training, and possibly additional costs for integrations with your POS system.
What features does MarketMan have that KitchenNmbrs doesn't?
MarketMan has extensive inventory modules, multi-location dashboards, and advanced supplier management. KitchenNmbrs focuses on food cost and HACCP for smaller businesses.
How long does MarketMan implementation take?
MarketMan implementation usually takes 2-6 months, including data migration, training, and process adjustments. You can start using KitchenNmbrs within a day.
📚 Sources consulted
- EU Verordening 852/2004 — Levensmiddelenhygiëne (2004) — Official source
- EU Verordening 853/2004 — Hygiënevoorschriften voor levensmiddelen van dierlijke oorsprong (2004) — Official source
- EU Verordening 1169/2011 — Voedselinformatie aan consumenten (2011) — Official source
- NVWA — Hygiënecode voor de horeca (2024) — Official source
- NVWA — Allergenen in voedsel (2024) — Official source
- Codex Alimentarius — International Food Standards (2024) — Official source
- FSA — Safer food, better business (HACCP) (2024) — Official source
- BVL — Lebensmittelhygiene (HACCP) (2024) — Official source
- Warenwetbesluit Bereiding en behandeling van levensmiddelen (2024) — Official source
- WHO — Foodborne diseases estimates (2024) — Official source
Food Standards Agency (FSA) — https://www.food.gov.uk
The HACCP standards shown in this application are for informational purposes only. KitchenNmbrs does not guarantee that displayed values are current or complete. Always consult the FSA or your local authority for the latest regulations.
Written by
Jeffrey Smit
Founder & CEO of KitchenNmbrs
Jeffrey Smit built KitchenNmbrs from 8 years of hands-on experience as kitchen manager at 1NUL8 Group in Rotterdam. His mission: give every restaurant owner control over food cost.
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